Envisioning 2.0

Last week, E-Commerce Times took another look at the Google Sicko flap from a business perspective. Erika Morphy, the author of the article notes: “Google’s bottom line, in large part, has to do with its street cred. In other words, it may act like a big business, but it doesn’t necessarily want to look like one. The current uproar — as silly at it may seem in the eyes of some in the business community — could have a negative impact on Google.”

Murphy features commentary from a number of observers including yours truly. The verdict: Calm down bloggers; Google is a business and does a good job of successfully serving many masters.”

Click here to read more.

This entry was posted on July 9, 2007 at 2:45 pm and is filed under Marketing Communications. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.